Process

A Superhero is a hero with a form place in the hero.

Copywriter:

Copywriter adds the superhero using the following rules:

  • If the primary or secondary CTA indicates a form fill, Copywriter adds a superhero.
  • If the PBN indicated on the questionnaire does not have a form fill, Copywriter selects a superhero section that best fits the section in the current PBN.
  • email indicated in the CTA section will be used to send the form fill.



  • If the business falls under one of the healthcare verticals.
  • Copywriter would replace the services option with the Preferred Method of Contact field.
  • If the PBN selected has a superhero and the CTAs are not form fill, Copywriter removes the row with the form.
  • Virtual form indicated on the questionnaire
  • Normal process with banner on the home page


Build:

  • If Build selects a different superhero due to image, copy all objects from current superhero to new superhero
  • Verify the motivating factors are connected


DPS:

Superhero can only be added to a Smart Site

  • If a Superhero is requested, send to Amends
  • Include the email address
  • Default form fields will be used unless otherwise indicated
  • If other fields are noted, they must follow the Superhero Form rules described in this training


Amends:

If Superhero, Hero Form or Form in hero is indicated in the notes, add a Superhero.

  • Select the hero with form (Superhero) that best matches the rest of the site